Apple Ditches Increase in iPhone Production After Demand Falters

Apple Ditches Increase in iPhone Production After Demand Falters

Apple is backtracking on its plans to ramp up production of its new iPhones this year. An anticipated spike in demand failed to materialize, according to people familiar with the matter. The US tech giant has told suppliers to pull out of efforts to increase the assembly of the iPhone 14 product family. Efforts to […]

Apple’s Latest Products and Services are all About Loyalty to Apple

Apple's Latest Products and Services are all About Loyalty to Apple

Apple on Wednesday unveiled the iPhone 14 lineup, the Apple Watch Ultra, and the new AirPods. The big theme of the day was keeping users more locked in the company’s ecosystem. Also: CEO Tim Cook reveals his biggest debate with Steve Jobs. The Starters Apple Inc.’s biggest event of the year delivered some dazzling updates […]